In a battle of epic proportions, Greta Gerwig’s satirical film “Barbie,” produced by Mattel Studios, is gearing up to take on Christopher Nolan’s biopic “Oppenheimer” in what could be the most anticipated box office clash of the year. With projections indicating a jaw-dropping $110 million US opening for Barbie, the stage is set for a fierce showdown between the two highly awaited films.
Mattel Studios’ $145 million-budgeted Barbie boasts an impressive ensemble cast led by the talented Margot Robbie and heartthrob Ryan Gosling. As the debut release from Mattel Studios, this movie has stirred up excitement among fans and critics alike. The media frenzy surrounding its release has led to a playful rivalry term, “Barbenheimer,” pitting Barbie against Oppenheimer.
While Warner Bros, the distributor of Barbie, is taking a more conservative approach, estimating a $75 million US opening, industry analysts are far more bullish. Many experts believe Barbie has the potential to exceed expectations, with projected earnings reaching up to an astounding $140 million, as reported by The Guardian.
If Barbie indeed hits the high-end projections, it stands a chance to break the current record for the highest-opening film in the US directed by a woman. The title is currently held by “Wonder Woman,” which made an impressive $103 million debut.
Meanwhile, Nolan’s “Oppenheimer” centers around the captivating story of the creator of the atomic bomb and comes with a $100 million budget.
One crucial aspect that might play a decisive role in the battle is the theater distribution. Barbie enjoys an advantage in this area, with a whopping 4,200 cinemas set to showcase the film in the US—600 more than Oppenheimer. However, the latter gains an edge with a longer runtime, allowing for more elaborate storytelling and fewer showings per day.
The clash has already captured the imagination of audiences, as more than 40,000 people have reportedly booked tickets to watch both films on their opening day, according to the cinema chain, AMC.
Industry experts are keenly observing this unprecedented face-off between two very different films. Paul Dergarabedian, an analyst at Comcast, commented on the extraordinary nature of the rivalry, with each movie vying for its own unique spot in cinema history.
As the opening dates draw near, the excitement and anticipation continue to build, and fans are eagerly awaiting the arrival of “Barbie” and “Oppenheimer.” Whichever film emerges victorious, this box office showdown promises to be a captivating spectacle, captivating audiences worldwide and setting new records in the world of cinema.