Global superstar Beyoncé is reportedly staying positive and professional amid slower-than-expected ticket sales for her Cowboy Carter Tour, according to sources close to the singer.
While the 32-date stadium tour launched in Los Angeles in late April, insiders say ticket demand hasn’t reached the levels seen during her past world tours. Nevertheless, Beyoncé is focused on delivering high-quality performances and keeping her energy high for her fans.
A Surprising Turn for the Queen Bey
An insider told In Touch Weekly that Beyoncé is “used to selling out shows quickly,” and the sluggish sales for Cowboy Carter have been a “dose of humble pie.” Still, she showed no signs of concern on opening night.
“She was every bit the superstar and fully in her Sasha Fierce alter ego,” the source shared. “There was no indication of distress.”
Despite her usual sell-out status, Beyoncé is taking the change in stride. The insider noted that while it’s “very upsetting and, quite frankly, shocking that the tickets are not selling out as fast,” she insists the situation isn’t as bleak as social media speculation suggests.
Family Takes Center Stage
Adding a heartwarming element to the tour, Beyoncé’s youngest daughter, Rumi, made her stage debut during the opening show—creating a buzz among fans and adding a special family touch to the performance.
“Having Blue Ivy and Rumi on stage with her took a ton of her attention,” the insider revealed. “She was fussing over them the whole night and very much the stage mother.”
The appearance of both her daughters gave the concert an emotional and personal flair, further delighting the audience.
Beyoncé Focused on the Fans, Not the Numbers
While slower ticket sales may be unexpected for a star of Beyoncé’s caliber, the Renaissance artist is reportedly staying focused on the quality of her performances and the joy of connecting with fans.
“She’s very happy with the way the show went—and so were the fans,” the source concluded. “That’s what she’s choosing to focus on.”
What’s Next for the Cowboy Carter Tour?
As the tour continues across major cities, fans and industry watchers alike will be looking to see whether momentum picks up. Regardless of ticket trends, Beyoncé continues to prove her professionalism and dedication on stage—making each show a must-see event.
