Following years of launching her viral makeup brand Rare Beauty, Selena Gomez speaks up about her mental health. She tells PEOPLE, “It’s unbelievably humbling. You really become outside of yourself when you’re listening to someone else’s story and someone else’s struggles. I think that I’ve felt [less] alone working on this company, and now I hope that people can get that same access I’ve been able to have.”
Selena Gomez, who founded the company to break down beauty standards, has been open about her struggles with mental health, including a bipolar diagnosis she first shared in 2020 with fans.
She said, “I have to say, turning 30 was a good moment for me. I’m 31 now, and I truly feel like the older I’ve gotten, the more I’ve appreciated the struggles that I’ve had. And I don’t necessarily feel like I’m held back by anything.”
“I just feel like I’ve been honest with the world, I’ve been honest with myself, I’ve called myself out, and I just want to be the best version of myself.”
One percent of all Rare Beauty sales have been donated to Gomez’s Rare Impact Fund since 2020, which is raising $100 million over the next 10 years to deliver access to mental health services and education for young people around the world.
On October 10, in honor of World Mental Health Day, Sephora will donate 100 percent of Rare Beauty product sales to the fund.
Gomez said, “I’ve done so many cool things in my life, but there’s never been a moment quite like this. I’m so grateful. I actually feel that way about my gala that’s coming up as well, and to know that my partner Sephora is actually supportive of [my mental health] mission is so incredible.”
Gomez says, “I know it seems easy, but I promise you it’s been years of constant back and forth in my head, and now I’m just really happy, and I guess it’s showing, which I’m really honored.”