Ice Spice, the rising star in the music industry, has heaped praise on Hollywood heavyweight Ben Affleck following their collaboration in a Dunkin’ commercial earlier this year. The rapper, who is known for her viral hit “Munch (Feelin’ U)” on TikTok and her successful collaborations with artists like PinkPantheress, Nicki Minaj, and Taylor Swift, recently spoke to Variety in a TikTok video about her experience working with Affleck.
In the commercial, which premiered during the MTV Video Music Awards, Ben Affleck takes on the role of a brand ambassador for Dunkin’, setting the stage for their creative journey. The chemistry between Ice Spice and Affleck is evident as they brainstorm ideas for her new Dunkin’ drink.
Ice Spice’s admiration for Ben Affleck as a director shines through as she describes him as a “very, very comforting person to be directed by.” She attributes this comfort to Affleck’s extensive experience in the entertainment industry, which made her feel secure and at ease during their collaboration. She also commends Affleck for his effective guidance during the project, emphasizing how comfortable she felt working alongside him.
Adding a touch of humor to the story, Ice Spice reveals a quirky detail about Affleck’s office decor, where she discovered a Batman figure. Affleck’s portrayal of Bruce Wayne in multiple films, including “Batman v Superman,” adds an intriguing layer to his persona.
The Dunkin’ collaboration was a significant milestone for Ice Spice, who introduced her “Ice Spice Munchkins Drink” in the commercial. Their playful brainstorming session, which is a highlight of the ad, showcases Affleck and Ice Spice trying to come up with the perfect name for the new drink. Ice Spice cleverly ties her identity to Dunkin’ by dubbing her fans the “Munchkins” and suggests the catchy name, “Ice Spice Munchkins drink.”
Described as a delectable treat, the Ice Spice Munchkins Drink blends Dunkin’s frozen coffee with pumpkin Munchkins, culminating in a delightful concoction. Topped with whipped cream and a caramel drizzle, this beverage offers a cookies and cream-like texture, making it a must-try for Dunkin’ enthusiasts.
What’s worth noting is that the commercial was produced by Ben Affleck’s company, Artists Equity, adding another layer of creative collaboration to this exciting project.
Ice Spice’s journey from TikTok sensation to collaborating with Hollywood stars like Ben Affleck highlights her meteoric rise in the music industry. Her infectious energy and creativity continue to captivate audiences, and her Dunkin’ collaboration is just one more chapter in her ever-evolving success story. As for Ben Affleck, his directing skills and warm demeanor have won him yet another fan in Ice Spice, showcasing the power of artistic collaboration across different mediums.