Meghan Markle’s newest lifestyle brand, As Ever, is already creating buzz—especially with the launch of her debut Napa Valley Rosé. Released on what would have been Princess Diana’s 64th birthday, the Duchess of Sussex’s first wine offering is drawing attention not only for its minimalist elegance but also for the wave of mixed reactions it has sparked.
Fan Shares First Look at Meghan Markle’s Rosé
One enthusiastic customer, TikTok user Ashia, offered a rare glimpse into the highly anticipated product by posting an unboxing video. Clarifying that she purchased the wine herself, Ashia praised the aesthetic and presentation of the rosé, saying:
“Here she is in all her glory—rosé wine, Napa Valley… I couldn’t wait to rip off the packaging. I just wanted to see the bottle.”
The sleek design and Meghan’s branding appear to resonate with fans of high-end lifestyle products. Her venture into the wine industry is part of a larger rollout for As Ever, which is rumored to include cookbooks, home goods, and wellness products.
Praise for the Wine, Criticism for the Duchess
While fans are applauding Meghan’s move into the lifestyle space, her critics are once again vocal—this time accusing her of deepening Prince Harry’s rift with the Royal Family. A veteran British columnist claimed Meghan is “rubbing salt in the wounds,” suggesting she has influenced Harry to permanently sever ties with his royal roots.
Despite Prince Harry previously stating that his departure from royal duties was his own decision, some royal watchers insist Meghan has played a central role in the couple’s ongoing fallout with Buckingham Palace.
A Balancing Act Between Branding and Backlash
As Meghan positions As Ever as a premium lifestyle brand, critics argue her ventures still echo a strong connection to the monarchy—an institution she publicly distanced herself from. The tension between her entrepreneurial pursuits and royal history continues to fuel debate across social media and news outlets.
