The Dallas Cowboys have once again been called the most valuable NFL franchise by Forbes magazine, leading the list from the front for the 17th consecutive year at a valuation of $9 billion.
The latest list was released by Forbes this week — with the American football season scheduled to begin on September 7 — estimates Jerry Jones club is worth 13 percent more than they were the previous year.
Although the Dallas Cowboys have just played the playoffs five times in the past 13 seasons, Forbes put their income at $1.14 billion.
The New England Patriots placed at $7 billion, the Los Angeles Rams at $6.9 billion, while New York Giants at $6.8 billion, and the Chicago Bears at $6.3 billion finished the top five.
Jones purchased the Cowboys for $140 million in 1989 — when he was 46 years old — from club owner and mate H.R. “Bum” Bright in the biggest deal at the period for an NFL team.
I could sell the Cowboys for “more than $10 billion” and they have driven nearer to that spot, Jones said in May of 2022.
Forbes estimates the average value of the National Football League’s 32 teams increased 14 percent from the previous year to $5.1 billion appreciation to additional television money and the $6.05 billion sale of the Washington Commanders that was confirmed in July.
The current Super Bowl champion Kansas City Chiefs were 23rd spot on the list, valued at $4.3 billion. While the lowest-valued team was the Cincinnati Bengals at $3.5 billion.
