Mattel, the popular toy manufacturer, has taken a step towards diversity and inclusion by releasing a Barbie doll with Down syndrome. The company had been criticized in the past for the lack of representation of real women in their traditional Barbie dolls. However, the new release aims to promote understanding and acceptance of individuals with Down syndrome.
Mattel collaborated closely with the US National Down Syndrome Society to ensure that the new doll accurately represented people with Down syndrome. The doll features distinctive facial features and wears casual clothes, a departure from the glamorous and unrealistic look of traditional Barbie dolls.
The release of the new doll has been met with praise from disability advocates and parents of children with Down syndrome. British model Ellie Goldstein, an advocate for inclusion and understanding, expressed her excitement upon seeing the doll.
“Representation is so important, and it’s wonderful to see a toy company like Mattel taking steps towards promoting diversity and inclusion,” said Goldstein.
The release of the new doll is part of Mattel’s efforts to diversify its range of products and create more inclusive toys. Other companies have also taken similar steps towards diversity and inclusion. For example, Lego has released figures with wheelchairs, hearing aids, and guide dogs, and American Girl has released dolls with hearing aids and crutches.
These efforts towards diversity and inclusion are important, as they promote positive representation of individuals with disabilities and encourage children to be more accepting and understanding of differences. It is a positive step towards creating a more inclusive society, one toy at a time.
