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Distinct Post > World > United States > Bud Light manufacturer to lay off hundreds of workers after boycotting
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United States

Bud Light manufacturer to lay off hundreds of workers after boycotting

Lisa Sean Published July 27, 2023
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Anheuser-Busch, the manufacturer of Bud light has announced to lay off hundreds of its workers in the United States after the buyer of beer boycott after the company associate with transgender influencer.

Missouri-based brewer manufacturer will laid off less than 2 percent of its US workforce so it could reduce layers in the organization, the brewer company said in a statement.

More than 19,000 people have been employed by Anheuser-Busch in the US while 2 percent of that number would be 380 posititons, according to the company website.

Cited by CNN, Brendan Whiteorth, the CEO of Anheuser-Busch said in a statement that we took the tough by vital decision to lay off our workers and several positions across our corporate organization. We never take these decisions lightly, we want to assure that our organization will continue to set for long-term success, he added.

Bud Light’s sales plummet after a 7backlash against a promotional campaign involving Dylan Mulvaney, a transgender social media influencer.

Mulvaney, a TikTok personality, posted a video in April to celebrate “365 days of girlhood” that features Budlight cans with her face which drew outrage from Right-wing commenters and celebrities including Kid Rock.

Brendon Whitworth expressed guilt over controversy while two executives involved in the advertising were placed on leave.

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