Holly Willoughby, the beloved British TV personality, is making headlines as she juggles her flourishing lifestyle brand and gears up for a substantial pay increase upon her return to the popular show “This Morning.” With her annual summer break in full swing, Holly recently took to Instagram to promote her lifestyle brand, Wylde Moon, showcasing her entrepreneurial prowess alongside her hosting career.
In an Instagram post that radiates elegance, Holly stands amidst a picturesque field of grass, draped in a captivating floor-length floral gown. Holding up a perfume product from her Wylde Moon brand, she gazes into the distance, capturing the essence of her new venture.
The heartfelt caption accompanying the post resonates with the brand’s philosophy: “‘The beauty of fragrance is that it speaks to your heart…and hopefully, someone else’s.’ Borrowed from The Wild, my signature scent from Wylde Moon comes from my heart to yours… link on story #ad #adandownbrand.”
Holly’s promotional efforts come at a time when news of her upcoming pay raise with ITV is creating waves. The iconic host is currently enjoying her summer hiatus, allowing Josie Gibson and Craig Doyle to take the hosting reins temporarily. However, her anticipated return to “This Morning” on September 4th is met with excitement as she is rumored to receive a pay increase of £300,000. Her annual earnings, estimated at £700,000, are set to soar to an impressive £1 million as she joins a rotating roster of presenters.
As ITV strategizes to navigate the shifting dynamics of television hosting, Holly’s return is eagerly anticipated. Alongside her, Welsh presenter Steve Jones is expected to join the team over the summer, signaling the network’s commitment to delivering engaging content while adjusting to changes in the lineup.
With her multifaceted career, from television hosting to entrepreneurship, Holly Willoughby remains a prominent figure who continues to captivate audiences with her charm, business acumen, and unwavering dedication to her craft. As her brand, Wylde Moon, gains traction and her role on “This Morning” evolves, Holly’s influence on the entertainment industry continues to grow, leaving a lasting impact on viewers and fans alike.