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Distinct Post > Entertainment > Taylor Swift’s Latest Trademark Filing Sparks Speculation of a New Business Venture
Entertainment

Taylor Swift’s Latest Trademark Filing Sparks Speculation of a New Business Venture

Kelly Tyler Published February 1, 2024
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Pop sensation Taylor Swift is causing a buzz in the business world with her recent trademark filing for “TAYLOR-CON.” The 34-year-old singer applied on Thursday, indicating her potential venture into a range of products.

According to details obtained from the application, Taylor Swift aims to use the trademark for various goods, including novelty gifts, apparel, stationery, and music-related items. The comprehensive list extends to cover home items, hair accessories, and kitchenware.

This isn’t the first time Taylor Swift has delved into trademark registrations. In 2022, she submitted a similar application related to her album “Midnights.” However, her recent trademark endeavors coincide with her relationship with NFL star Travis Kelce, which began in September 2023.

The couple’s public appearance occurred during an NFL game between the Kansas City Chiefs and the Chicago Bears, where Taylor made her first NFL appearance. Since then, Swift has filed for several trademarks, including those related to Travis Kelce’s social media handle, his signature catchphrase, and even his cereal brand.

Travis Kelce recently shared insights on their relationship during an appearance on ESPN’s Pat McAfee Show, revealing that they had known each other for almost a month before publicly acknowledging their romance. The calculated move hints at Swift’s thoughtful approach to her personal life and business ventures.

As fans and industry observers eagerly await more details, Taylor Swift’s trademark filing adds a layer of intrigue to her already diverse and successful career.

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Kelly Tyler February 1, 2024 February 1, 2024
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